Rexel and Digital Asset Management
With the end of the year fast approaching, we’d like to give you an update on some of 2018’s projects in a “news round-up series”. This is a chance for you to gain insight into the types of industries and organisations we worked with, and the solutions used to overcome the various digital challenges.
REXEL AND DIGITAL ASSET MANAGEMENT
One exciting project this year was with Rexel Sweden AB. They turned to Swedwise to provide them with OpenText Media Management (OTMM); cited by Forrester as a leading Digital Asset Management solution. Rexel is one of the world’s largest electrical wholesalers with operations in 26 countries on three continents. The company employs nearly 800 people in 62 locations in Sweden and has a turnover of approximately SEK 5 billion (2017).
DAM AND PIM – WHAT’S THE DIFFERENCE?
The main difference is that Digital Asset Management deals with all the digital assets that an organisation controls, whereas Product Information Management focuses on the lifecycle of a product.
WHEN DO YOU NEED DAM?
- Many people use all assets with different workflows
- You have a large number of visual assets
- You need an ”official” place to store files within the organisation
- You have to access, retrieve and use the files frequently, both in and out of the office
- You frequently share digital assets internally and externally
- Keeping fast Time-to-Market is critical
MAXIMISE THE ROI OF DIGITAL ASSETS
If there are many users of your digital assets with different workflows, OTMM gives your organisation a central ”official” place to store your media. It increases the security of your assets while ensuring the right content and rich media is delivered to your customers in the format and on the devices they choose. OTMM co-exists with many other technologies for marketing, business processes and back office, and is part of a portfolio of solutions including OpenText CCM and Content Suite.
WANT TO KNOW MORE ABOUT DAM?
If you would like more information on how we can help your digital asset challenges or have any other questions please feel free to contact David Hedström: 0730 823180 Henrik Mörner: 0722 116356 Roger Wall: 0702 799971 or email firstname.lastname@example.org
Read MoreOpenText Media Management Product Overview
OpenText Media Management: Enabling Your Media in the Digital World Executive Brief
OpenText Media Management Connector for Content Server Product Overview