A central storage location to easily create, reuse, update, and publish media files.
Manage your media files from one place
Named by Forrester as a Leading Digital Asset Management solution, OpenText™ Media Management allows you to reuse and repurpose rich media content, in order to maximise the lifetime value and ROI of your digital assets.
DAM and PIM – What’s the difference?
The main difference is that Digital Asset Management deals with all the digital assets that an organisation controls, whereas Product Information Management focuses on the lifecycle of a product.
When do you need DAM?
Many people use all assets with different workflows
Possess a large number of visual assets
Need an “official” place to store files within the organisation
Have to access, retrieve and use the files frequently, both in and out of the office
Frequently share digital assets internally and externally
Keeping fast Time-to-Market is critical
Share your Digital Assets
If there are many users of your digital assets with different workflows, OTMM gives your organisation a central “official” place to store your media. It increases the security of your assets while ensuring the right content and rich media are delivered to your customers in the format and on the devices they choose.
Maximise the Lifetime Value of your Digital Assets
OpenText Media Management has workflow-driven, multichannel capabilities for producing, publishing, and distributing digital media and content through a secure, scalable platform:
Marketing Collaboration: Improve the back and forth between external media content suppliers with streamlined creation, revision, review and approval.
Mobile Application: Notifications alert you of pending tasks and the ability to approve assets.
User Experience Improvements: User-friendly interface with editing features for faster reuse of images.
Rich Media Analysis: Auto-tagging for rapid discovery to identify images.
Adaptive Media Delivery: Streamline finished marketing content with automated delivery of renditions for omnichannel marketing and Content Delivery Networks (e.g. Youtube).